BP Sicbo Analyzer Lite

What is BP Sicbo Analyzer Lite?

Additionally the report cited taxing consumers (in 29% of the 28 markets covered), and banned products (14%), were also propelling growth in illegal gambling. A lack of choice, due to monopolies in place in five markets has also driven the rise.

Players typically play across various verticals, and by imposing restrictions on specific verticals or betting markets, engaged customers will look elsewhere to access these activities.

“If a customer finds black market sites that have all their preferred betting and gaming options, convenience dictates they will transfer a broad range of their expenditure there. Consumer recycling means that banning or restricting key products has a broader distortive impact on the entire market,” the report noted.

About BP Sicbo Analyzer Lite

iGaming was not the industry I set out to work in. Before 2021, I worked in finance and business – agro companies, management consultancy and investment funds, none of which were remotely linked to the industry.

In 2021, I joined an investment fund focused on startups harnessing AI and machine learning. In the process, I had a chance encounter with an iGaming investor. This sparked a conversation that would change the course of my career. He pointed out that iGaming was dramatically underutilising its data potential. There was an opportunity here, and once we began exploring it, the thread just kept unravelling.

I started out as an adviser with the Playa, but was appointed the company’s CEO in 2024, a position I did not expect to find myself in, but an opportunity I have embraced with open arms. As a company, we provide AI personalisation solutions to businesses, something that was totally new to the market.

About BP Sicbo Analyzer Lite

The two companies began collaborating in November 2025. As part of the deal, Polymarket provided data for a dedicated prediction market section on Yahoo Finance. The feature provided market-based probabilities of economic, political, and financial developments alongside Yahoo Finance content. 

The Yahoo Finance prediction market section was taken out in April. The companies have now confirmed that the larger deal is also off, as reported by Bloomberg. 

Yahoo said Polymarket is still an advertising partner and suggested the two could collaborate on other projects in the future. Polymarket has not provided any public explanation for the end of the data partnership.